According to IMARC Group’s latest report, titled “Household Cleaners Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026,”the global household cleaners market reached a value of US$ 33.8 Billion in 2020. Looking forward, the market is expected to grow at a CAGR of around 5% during 2021-2026.
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
Household cleaners refer to the cleaning solutions used for removing dirt, germs, and other contaminants at home. They can be classified into abrasive, non-abrasive and specialty cleaners, bleaches, disinfectants, hard water stain removers, and other ammonia- and baking soda-based products. Household cleaners remove dust particles, oil, grease, soap scum, hard water marks, limescale, mold, and mildew. They are available in triggered sprays, aerosol cans, and in-pump actuated bottles and help in maintaining personal health and hygiene in the household.
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Market Trends:
The growing consumer concerns towards personal hygiene and cleanliness in residential and commercial complexes due to the widespread of coronavirus disease (COVID-19) are augmenting the demand for household cleaners. Moreover, the increasing use of specialized cleaners for glass, mirrored surfaces, stainless steel, and wood has further escalated the market growth. Furthermore, manufacturers are using natural and organic ingredients to produce environment-friendly and sustainable household products instead of alkalis, acids, surfactants, and degreases. Additionally, rapid urbanization, a growing number of residential projects, rising consumer income levels, and changing consumer lifestyles are further anticipated to drive the household cleaners market.
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List of Key Companies Covered in this Market Report:
- Bombril S/A
- Church & Dwight Co. Inc.
- Colgate-Palmolive Company
- Godrej Consumer Products Limited
- Henkel AG & Company KGaA
- Kao Corporation
- Reckitt Benckiser Group plc.
- C. Johnson & Son Inc
- The Procter & Gamble Company
- Unilever Plc
The report has segmented the market on the basis of product type, distribution channel, ingredient, application and geography.
Breakup by Product Type:
- Surface Cleaner
- Glass Cleaner
- Toilet Bowl Cleaner
- Others
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Online Stores
- Others
Breakup by Ingredient:
- Surfactants
- Builders
- Solvents
- Antimicrobials
- Others
Breakup by Application:
- Bathroom
- Kitchen
- Floor
- Fabric
- Others
Breakup by Geography:
- North America (U.S. & Canada)
- Europe (Germany, United Kingdom, France, Italy, Spain, Russia, and Others)
- Asia Pacific (China, India, Japan, South Korea, Indonesia, Australia, and Others)
- Latin America (Brazil, Mexico)
- Middle East & Africa
Key highlights of the report:
- Market Performance (2015-2020)
- Market Outlook (2021- 2026)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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