Ever since the invention of search engines, there has been an incredible proliferation of myths surrounding search engines and eCommerce. I mean, there have always been snake oil salesmen and their equivalent in every field of the market. Why would SEO be any different? So, many of these recurring mythsContinue Reading
In this ever-evolving digital world, it can be difficult for businesses to keep up with the latest trends, what entices potential customers (and what drives them away), and when and where to funnel their funds for truly effective advertising for growth. Gone are the days of heavy reliance on billboardsContinue Reading
Many Shopify store owners aren’t taking advantage of their platform’s full SEO potential. You may believe that search engine optimization is unnecessary or that it is too complex to implement in your eCommerce business, but you could be losing out on a big number of potential clients. Here are someContinue Reading
Whether you own or manage your own conglomerate or small business, you know that every detail and every step (and misstep) along the way impacts your overall success. Your business is heavily reliant on proper planning, maintenance, diligence, budgeting, marketing, and a host of other qualities to flourish. One majorContinue Reading
Some business administrators believe they can “do SEO in-house.” To a degree, given their expertise and familiarity with digital marketing and SEO best practices, there may be some truth to it. Yet the fact of the matter remains that few if any business owners can manage SEO all on theirContinue Reading
Many people think of eCommerce as a business model that directly replaces the need for having a physical store, or just complements and expands your business reach. However, since its inception, eCommerce has demonstrated to be an incredibly flexible term. In fact, the online environment has spurred the creation ofContinue Reading
Hiring the right BigCommerce SEO expert is one of the most difficult and demanding challenges that businesses face. Not only does it take you away from your business, but it can also be very costly if you hire the wrong one. Hiring an SEO professional is, however, necessary if youContinue Reading